I loved this when it first came out and it still slaps hard years later. If you ever tried the Upside/Downside back in the day it's a lot like that maybe not quite as sweet and maybe a bit less tart. This one is best enjoyed on a fresh coil with a clean tank and tip. If you get zombie tongue easily like I do it probably won't be a daily driver but it's surprisingly light and just a little tart so it's a great palette cleanser if you're not into minty or other super loud flavors. The yogurt/cream notes aren't super aggressive or too tart and the blueberry isn't insanely sweet either. It's all around a very pleasant and well rounded flavor profile.